All Aboard! Journey To Outer Space Or Museum Visit? Why Not Have Both.

The Golden Age of VR 

Kremer Collection Presents Its New Virtual Museum

Over 70 17th Century Dutch and Flemish Old Master paintings from the Kremer Collection are being unveiled tonight at Sotheby's NYC. Yet this is no ordinary viewing, what is being presented is the new Kremer Museum. A museum that can transcend boundaries and travel wherever there is access to a VR headset. Yes you're right - the museum is an immersive virtual reality experience, developed by taking thousands of images of individual artworks (Photogrammetry).

A leap forward or as George Kremer, Founder of the Kremer Collection, puts it “Our journey as collectors has always been about finding the highest quality artworks and simultaneously finding ways to share them with as many people as possible. My wife Ilone and I believe we can make a greater contribution to the artworld by investing in technology rather than in bricks and mortar for our collection.”

The architect behind Kremer Museum is Johan van Lierop, Founder of Architales and Principal at Studio Libeskind. I personally love his quote on the creation, he says “I think VR is to the 21st century what Dutch Realism was for the Golden Age, allowing the observer to escape into an alternative reality or mindset.". Is physical reality over and is it time for a new race towards the online territory for the art world? The beautiful truth is there is space for everyone, right? 

All Images Copyright of Kremer Collection

As the rest of us, I shall be on the lookout for the collections popup events at international locations. In 2018 a mobile application on Google Play for Daydream should be developed as well! 

Check out the Kremer Collection to learn more ;)

Lisson Gallery x The Vinyl Factory: Everything at Once

Japanese artist Ryoji Ikeda's data manipulated installation 'Test Pattern [N°12]' presented alongside 'Everything at Once'

Exploring the group show for Lisson Gallery's 50th anniversary titled 'Everything at Once'. In partnership with The Vinyl Factory the gallery presents 25 contemporary artists with 45 works including Ai Wei Wei, Marina Abramovic, Lee Ufan, Anish Kapoor across three floors on 180 The Strand. In the video below first are the observers of artist Laure Prouvost 'Lick in the Past' 2016 film and the second part is digital artist's Cory Arcangel piece 'MIG 29 Soviet Fighter Plane and clouds' 2005. 

Susan Hiller 'Channels'

To be continued..

#artlookingatpeople

Art was everywhere including the outfits of the attendees and if this week you had a mandatory daily outing to Frieze at some point I'm sure you shifted your focus towards the devil in the detail. After all, we did spot a Putin sweater on his bday. 

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Friezing

In the last couple years I would hear more and more people comparing Frieze London and Frieze Masters. This essentially just comes down to taste and personal preference since the only objective difference is that Frieze Masters shows work made before the year 2000. As their website elaborates, "Frieze Masters gives a unique view on the relationship between historical art and contemporary practice." @Frieze. 

Nevertheless, as an experiment I've put up a poll using new Instagram feature offering my followers to vote for Frieze Masters or Frieze London (which is by no means a legitimate quantitative measure as many of you who voted, khem, haven't even been to both fairs this year unless of course you've received a personal livestream coverage). After 24 hours the result hasn't really enlightened me on which side won - as image below indicates the result was 50/50... however, I did get a little more insight on my friends and colleagues personal preference #collectingdataonyouguys ;) 

As for myself, here are some of my picks from Frieze London this year. 

Gavin Brown's Enterprise Booth

After finally picking my favourite it appears that art magazines Artnet & FAD already listed them on top of their list. The curation of the stand both reminiscent and reflective of contemporary culture indeed stood out.

Rob Pruitt's "I Love Fries" piece @gavinbrownsenterprise booth (Because who doesn't <3 fries?)

Hernan Bas 'The Flamingo Kid' 2015

Whether it's my overdose on Novels or something else - but this dreamy romantic piece with a gothic touch by Hernan Bas is certainly a work I wouldn't mind taking home. 

EVA & ADELE

The artistic duo and married couple from Berlin live their life as a performance. Quoting Eva "Life and Art are one" and they wouldn't take off their makeup even for a dentist appointment. If you're out and about frequently at Art openings you may have crossed paths with them in London, Basel or any other international location. They kindly let me take couple shots of them before strolling on to continue their art performance. 

Barbara Kruger @SpruethMagers 

Want to explore more?

Check out the slideshow for other highlights from the fair or connect with me on Instagram for a daily feed.